Mike has spent 30 years at HP in development, product management and latterly, product marketing.
Mike's team is responsible for marketing cross-IT solutions for HP Software including cloud, application transformation, and converged infrastructure.
We had a very robust Twitter chat about which emerging technologies and which ones aren't. Such an open ended question always sparks debate, but the answers are pretty obvious - Big Data and then cloud and are most important while the value of wearables and Internet of Things are less well understood. There was almost no mention of mobile and we had at least four CIO types in the chat!
We also danced around the issue with many Tweets talking about what would make an emerging technology important - supporting the business strategy and end users, good governance and so forth.
The number of small/medium businesses in the world is growing. This is, of course, recognized by governments – many Prime Ministers and Presidents are looking to SMB’s to lead their countries out of recession.
I see this trend inside HP marketing. We are increasingly using SMB’s for campaign material generation, newsletter generation, and so on.