Mike has spent 30 years at HP in development, product management and latterly, product marketing.
Mike's team is responsible for marketing cross-IT solutions for HP Software including cloud, application transformation, and converged infrastructure.
I wonder how many companies invest in tools that look for serendiptitous and completely surprising revelations. There's looking for what you know you will find...then there's the great unknown of data.
Our #CIOchat yesterday asked what the tipping point is for investing in converged infrastructure (CI). The consensus was that there are multiple triggers to consolidate and streamline data centers using CI machinery.
The number of small/medium businesses in the world is growing. This is, of course, recognized by governments – many Prime Ministers and Presidents are looking to SMB’s to lead their countries out of recession.
I see this trend inside HP marketing. We are increasingly using SMB’s for campaign material generation, newsletter generation, and so on.