Mike has spent 30 years at HP in development, product management and latterly, product marketing.
Mike's team is responsible for marketing cross-IT solutions for HP Software including cloud, application transformation, and converged infrastructure.
The following question comes from longtime ECF blogger and retired HP Fellow Charlies Bess: "What resources should CIOs be using to increase their relevance and impact to the business?'
To be sure, it's an open-ended question, but also a relevant one that should make you sit down and think about how to better sync up IT strategy with the business. To prime the pump for our #CIOchat Thursday (2-3 p.m. ET), here's a short list of resources in rough order of importance. Keeping the lights on, of course, is presumed.
The number of small/medium businesses in the world is growing. This is, of course, recognized by governments – many Prime Ministers and Presidents are looking to SMB’s to lead their countries out of recession.
I see this trend inside HP marketing. We are increasingly using SMB’s for campaign material generation, newsletter generation, and so on.