Bio
Patrick Eitenbichler is the Marketing Strategist for Converged Infrastructure in HP’s Enterprise Server, Storage and Networking Organization. In this role, he is responsible for the go-to-market, awareness and demand generation strategies for the HP Converged Infrastructure program with the goal of increasing Share-of-Voice and differentiating HP from the competition. Previously, he was Director of Marketing in the HP Software organization with responsibility for worldwide product management,...
Patrick Eitenbichler is the Marketing Strategist for Converged Infrastructure in HP’s Enterprise Server, Storage and Networking Organization. In this role, he is responsible for the go-to-market, awareness and demand generation strategies for the HP Converged Infrastructure program with the goal of increasing Share-of-Voice and differentiating HP from the competition. Previously, he was Director of Marketing in the HP Software organization with responsibility for worldwide product management, region enablement and marketing communications for HP's Information Management software and solutions to help customers capture, classify, discover, recover, and find information faster. Before joining HP Software, he was accountable for go-to-market strategy, messaging and region enablement activities across the entire HP StorageWorks portfolio as well as HP’s PartnerONE program and strategy, the PartnerONE SMB Network, partner communications, and channel promotions. Eitenbichler has held a broad range of marketing, supply chain and service & support positions over his 20-year career. His experience spans product management of hardware and software products, customer support, channel marketing, marketing communications, and business development in HP's Americas field organization. Eitenbichler holds a bachelor’s degree from Southwestern University in Georgetown, Texas, and a master’s degree from Regis University in Denver, Colorado.